Articles

Practical answers to what businesses ask before building a website: prices, timing, Google Maps, SEO, hosting.

How much does a website cost for a tradesperson?Estimated prices for a tradesperson's website: one page around €320 / $370, standard around €640 / $750, complex up to €2,200 / $2,600. What changes the price.
How much does a custom online store cost, and what is it made of?What makes up the price of an online store: catalogue, payments, shipping, stock and accounting links. Why we price online stores individually.
How long does it take to build a website?How long a website takes and what slows it down. With us you see the design within three hours; the finished site depends on scope and how fast you supply material.
Custom website or template: which pays off?The difference between a custom website and a template: price, speed, look, ownership and limits. How to decide by what your site must do.
What an architect's website needsWhat an architecture studio's website should contain: projects, photos, team, contact and speed. What a site that brings commissions looks like.
Google Maps for tradespeople: profile, reviews, photosHow to set up a business profile on Google Maps: category, services, service area, photos and reviews. Free, and for tradespeople often the most important step.
Local SEO for small businesses: where to startBasics of local SEO: a page for each service, Google Maps, a fast website, the same details everywhere and links. No tricks and no promises of first place.
Domain and hosting: what they are and who should own whatDomain and hosting in plain words: what they are, roughly what running costs, and why the domain should be registered to you. What happens if you part ways with an agency.
How to choose a web designer: 8 questions before you orderWhat to ask before ordering a website: examples of work, price, ownership, timing, support. How to tell an agency knows what it is doing.
Websites on mobile: why speed matters and how to check itWhy page speed on mobile matters, what slows it down and how to check it for free. No complicated technicalities.
How much do Google Ads cost a local business?How Google Ads pricing works: you pay per click, not per view. What the budget is made of, what changes the price of a click and when ads pay off.
What to prepare for a new website: material, text, photosWhat to prepare before a website is built: logo, photos, text, a list of services, contacts and examples of sites you like. It speeds up work and lowers the price.
Cookies and GDPR on a company website: what you need to handleBasics of cookies and personal data on a company website: when consent is needed, what belongs in a privacy page and what to do with a form. Not legal advice.

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Matyáš Musela · 733 230 308 · Filip Berčík · 774 915 200 · aetheron@aetheron.cz · Prague

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